I think it would be awesome if Discord awarded Server Owners for reaching certain member milestones with merchandise. I'd like if servers that reached milestones such as 1,000 members, 10,000 members, 50,000 members, 100,000 members, 500,000 members etc. received a trophy or plaque that is shipped to them in real life commemorating these achievements, similar to how YouTube gives a Diamond Play Button for reaching 10M subscribers.
Servers could be reviewed relatively easily to see whether they've been botted or not like YouTube channels are reviewed in this way, Discord already checks if servers are botted while reviewing if a server is eligible to become a Discord Partner. The plaques/trophies could include the Server Owner's username, the server that the milestone was achieved on & the date the milestone was achieved on.
The plaques could have fun Discord references in the design such as a blurple plaque, a plaque consisting of Wumpus' colours, a blazing white plaque showing the true horrors of light theme etc.